Hired and led the team at Message Lab on creative strategy, UX, art direction, and design for Google Store’s first editorial content hub, Ideas + Info, showcasing human stories and lifestyles beyond the products.
2023 Content Marketing AwardsFinalists: for Best Content Marketing Program and Best B2C Publication)
The content hub is also designed to incorporate the stories behind cross-functional marketing activation initiatives, such as this Real Tone campaign, for which we provided strategic framework, content and design:
